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Looking for the best minimalist skincare brands to help you perfect your healthy skincare routine in 2023 and beyond? We made a list of the most natural skincare companies that harvest the power of plants, seeds, and oils to give you that effortless, glow-from-within look.
Spoiler alert: the roundup includes some amazing Black and Latina-owned skincare brands you certainly don’t want to miss.
This post is about the best minimalist skincare brands of 2023.

If you’re tired of over-complicated, chemical-laden routines that require a slew of expensive products that only end up breaking you out or causing unexpected allergic reactions, you are not alone.
On the contrary, you are one of the 70% of U.S. simple-skincare-focused consumers aged 18 to 29 who stated that prefer natural and organic skin care products!
You know exactly what we are referring to; the straightforward products that still have a short but impressive list of nourishing ingredients and absolutely no traces of parabens, phthalate, fillers, or sulfates.
To put it simply, having a healthy skincare routine means cutting the number of products in your lineup to the bare essentials – without sacrificing results!
What is the most trusted skincare brand?
There are so many trusted minimalist skincare brands ready to help you upgrade your healthy skincare routine. Uviña Skin, Dew Mighty, BLK + GRN, and Wild Seed are only a few non-toxic skincare brands that deserve to be on your radar.
What is the safest skincare brand?
In 2023, there is an array of non-toxic skincare brands that are safe and extremely effective. Some examples are Ann Marie Skincare, Activist Skincare, Earth Harbor, and Coconut Matter.
What is the healthiest skincare routine?
Pros and minimalist skincare enthusiasts alike have been raving about the benefits of the 3-step skincare routine for quite some time. This healthy and natural skincare routine consists of a cleanser or cleansing oil, products that contain active ingredients used to target a specific skin area (like serums), and a moisturizer or finishing oil.
This is mostly because applying multiple products increases your risk of skin irritation. Plus, you can’t know for sure whether the active ingredients in all the products are even compatible.
Luckily for us, the best non-toxic skincare brands of 2023 have created the most high-performing combos.
What are the 3 most important skincare products?
A truly healthy skincare routine should include a cleanser or cleansing oil, a moisturizer or top layer oil, and a non-toxic sunscreen.
However, it’s important to choose products that suit your own skin type. There are many natural skincare options specifically for normal, oily, combo, dry, acne-prone, and sensitive skin – so make sure to do your research.
Because why invest in 10 questionable formulas when you can achieve the same results with a powerful 3-step skincare routine? The best minimalist skincare brands listed below offer amazing solutions to treating acne, clogged pores, uneven texture, and dry skin
But, that’s not all! Our chemical-free products list also includes stellar recommendations for oily skin, combo skin, and super sensitive skin.
No matter your needs, the non-toxic skincare brands below have you covered.
Best Minimalist Skincare Brands for a Healthy Skincare Routine
1. Uviña Skin
If you are ready to scale down your 10-step skincare routine and finally get back the power of TIME, Uviña Skin is here to help you do just that.
The Latina-owned skincare brand aims to make it easy for busy people to have glowing, healthy skin with a high-performing 3-step skincare routine.
The 3-piece Uviña Power Bundle is designed to cleanse, calm, brighten, and hydrate using ingredients inspired by tradition and culture. You can also find a completely organic, travel-friendly facial cleansing bar formulated with ethically and sustainably sourced palm oil.
No matter your preferences, every natural skincare product on Uviña Skin is developed to give you the best version of your skin without sacrificing your well-being.
Price: Starts at $15
Ethics: Vegan, Latina-owned, woman-owned & leaping bunny certified
Main Ingredients: Niacinamide, Coffea Arabica Seed Extract, Fruit extracts, Coconut oil & more
Location: USA
Best Minimalist Skincare Products:
2. Activist Skincare
Activist Skincare, the woman-owned, self-made business, creates refillable, high-performance products for a healthy skincare routine.
This means that once you run out, the natural skincare brand will ship sustainably-packaged refill pouches to your doorstep through their refill subscription program.
As for their plant-based ingredients, and natural botanical extracts, no fillers, endocrine disruptors, or toxic chemicals are added –ever! Vegan, cruelty-free, and sustainably packaged in glass containers. What more can we ask from the best minimalist skincare brands of 2023?
Price: Starts at $18
Discount code: SKL15 for 15% off
Ethics: woman-owned, sustainable ingredients, eco-friendly packaging, vegan, cruelty-free
Main Ingredients: Antioxidants, Vitamin C, Niacinamide, Salicylic Acid, Peptides, Organic Hydrosols, Panthenol, MSM, and More
Location: USA
Refillable Minimalist Skincare:
3. Dew Mighty
Dew Mighty formulates non-toxic, natural skincare that is great for all skin types. Their raved-about cleansing powder and serum bars are ethically made with skin-friendly ingredients like jojoba oil, coconut oil, vitamin C, rice powder, and kaolin clay.
If you want to give your healthy skincare routine an extra boost, don’t forget to check out their starter kits and bundles. You’ll definitely find a vegan, cruelty-free, simple skincare formula that fits your needs. Lastly, all products come in customized refill packaging – bloom or lucid metal container, to be exact.
Price: Starts at $16.50
Ethics: Vegan, cruelty-free ingredients, refillable skincare, plastic-free
Main Ingredients: jojoba oil, coconut oil, vitamin C, rice powder, kaolin clay & more
Location: USA
Zero-Waste Minimalist Skincare Products:
4. BLK + GRN
The black-owned, affordable non-toxic skincare brand BLK + GRN is an all-natural marketplace.
Otherwise known as the mecca for black-owned skin, body, makeup, and hair products, BLK + GRN’s carefully curated collection has been chosen, vetted, and verified by Black health experts who know what an all-natural product truly looks like.
Are you looking for all-natural, fragrance-free skincare formulas to help you battle dark spots, signs of aging, eczema, or dry skin? There is a product just for you! No wonder why they are lauded as one of the best minimalist skincare brands for a healthy skincare routine.
Price: Starts at $10
Discount Code: SKL10 for 10% off
Ethics: Black-Owned Business, Non-Toxic Natural Products, Empowerment
Main Ingredients: Cocoa Butter, shea butter, natural oils & more
Location: USA
Healthy Skincare Products From BLK+GRN:
5. Wild Seed
Wild Seed is not only one of the most beloved Black-owned, eco-friendly skincare brands of 2023, but also a plant-powered holistic wellness company rooted and planted in African holistic traditions.
Their chemical-free products list includes facial serums, shea butter creams, and body oils. Clay masks and splurge-worthy bundles are all handmade in small batches.
On top of that, all ingredients are ethically sourced, active, and included for their therapeutic effects. This means that with a simple 3 step skincare routine, you’ll be able to harvest the power of mother nature to heal, nourish and restore.
Price: Starts at £10
Ethics: Black-owned skincare brand, ethically-sourced ingredients, wildcrafted, organic cold pressed oils, made in small batches
Main Ingredients: Safflower seed oil, Ric bran oil, Carica papaya seed oil & more
Location: UK
Plant-Powered Skincare from Wild Seed:
6. Annmarie Skincare
Wildcrafted, natural skincare for a non-irritating healthy skincare routine? Yes, please!
Aside from using consciously sourced ingredients that are non-GMO and organic, Ann Marie Skincare also ships its formulas in recycled and recyclable boxes produced by wind power.
From cleansers and toners to anti-aging serums, balms, and body oils, you can find an array of See MadeSafe-Certified and Leaping Bunny-Certified lovingly made in the USA.
Price: Starts at $27.90
Ethics: MADE SAFE-certified, Leaping Bunny Certified, ethically sourced materials, sustainable skincare packaging
Main Ingredients: aloe vera, aspen bark extract, essential oils
Location: USA
Best Natural & Minimalist Skincare:
7. Earth Harbor
Sure, Earth Harbor is by far one of the most beloved fragrance-free, simple skincare brands. But did you know that they are the first-ever skincare brand that became Climate Neutral, Plastic-Negative, and 1% For The Planet Certified?
That’s right! Whether you want to create a 3 step skincare routine or simply add some stellar formulas to your existing roundup, the brand’s ethically sourced, synthetic-free, ingredients are here to treat, hydrate and nourish our complexion. The natural skincare line includes toners, moisturizers, cleansers, masks, hair texturizers, body serums, and soaps –all made in small batches using solar power.
Price: Starts at $19
Ethics: Ethically-Sourced, Natural Ingredients, 95% In-House Production, Small-Batch Made, Solar Power,17 Sustainability Certifications, Donations
Main Ingredients: Spirulina, Matcha and Seaweed Extracts, Vegan Peptides and Omega Fatty Acids, Eggplant, Ivy Gourd, and Tulsi & more
Location: USA
Fragrance-Free Minimalist Skincare:
8. Coconut Matter
Coconut Matter is evidently one of the best minimalist skincare brands for everyone who is on the hunt for vegan, cruelty-free, fair-trade natural skincare. What makes them stand out from the natural skincare crowd?
Their handcrafted cosmetics and personal care items are based on the health benefits of coconuts. If your healthy skincare routine needs a boost in the form of non-toxic deodorants, lip balms, bug repellents, oils, soap scrubs, or moisturizers, Coconut Matter has you covered.
Plus, the plant-based formulas come dressed in sustainable packaging!
Price: Starts at $13
Ethics: All-natural, vegan, cruelty-free ingredients, sustainable skincare packaging,
Main Ingredients: Flowers & Shrub extracts, fruit & seed extracts, naturally occurring minerals
Location: Hong Kong
Vegan Minimalist Skincare:
9. Daughter Earth
Daughter Earth’s wide range of high-impact, active botanical minimalist skincare is equally as amazing as their natural, vegan makeup. This one-stop destination for all-things-self-pampering combines modern green biochemistry and ancient Ayurveda.
Think skin-loving deodorants, under-eye serums, exfoliating cleansers, moisturizing gels, masks, lip balms, and many more affordable non-toxic skincare. In fact, the brand goes straight to the source, traveling to some of the wildest and remotest habitats on earth in search of potent botanicals.
Price: Starts at $9.62
Ethics: Plant-based, vegan, and cruelty-free ingredients
Main Ingredients: Bakuchiol, coffee arabica, Hyaluronic acid, Wild Roselle, and Provitamin B5
Location: India
Botanical Minimalist Skincare:
10. Balm Botanique
Every year tons of fruit waste such as pulps and seeds are generated and discarded from the juicing industry. But Balm Botanique is determined to make them a part of our healthy skincare routine!
The natural skincare brand collects the discarded seeds, processes them and cold press them into oils to be used in their facial oil and body oil. Plus, all their farms and manufacturer are USDA, ACO, ECOCERT, and Soil Association certified.
Price: Starts at $9
Ethics: Natural ingredients, USDA, ACO, ECOCERT, and Soil Association certified,
Main Ingredients: Calendula infused oil, Pequi fruit oil, Sea buckthorn fruit extract & more
Location: Singapore
Sustainable Minimalist Skincare:
11. Cuerpa
Cuerpa is on a mission to create simple skin care with innovative, high-performance formulas packed with raw, natural ingredients from partners that sustainably hand-harvest the plants and minerals.
The Latina-owned skincare brand promises to help you achieve rapid and visible results without any traces of parabens, phthalate, fillers, chemicals, animal testing, mineral oils, petroleum, or sodium laurel sulfate.
So rest assured that your new favorite lip balms, facials, and body oils are vegan, cruelty-free, and otherworldly nourishing. What more can we ask from our healthy skincare routine?
Price: Starts at $22
Ethics: Latina-owned skincare brand, sustainable-sourced ingredients, vegan, cruelty-free, made in small batches
Main Ingredients: White lupin, Edelweiss, Early Purple Orchid, Agarwood Oud & more
Location: USA
Hydrating Minimalist Skincare:
This post was about the best minimalist skincare brands for a non-toxic, healthy skincare routine.
No matter your specific skin type or individual concerns, the best natural skincare brands of fragrance-free to introduce you to a high-performing, non-irritating 3-step skincare routine that works.
This trusted list of the 11 best minimalist skincare brands is sure to have exactly what you need. Be sure to keep us posted on how you’re loving your new amazing products!
Looking for more? Check out these related blog posts:
*This post was graciously sponsored by Uviña Skin. As always, we only work with and list brands that are sustainable and trusted by SKL. If you would like to sponsor one of our sustainable and educational articles, please get in touch with us here.


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